The Top 10 Most Popular Gift Cards in the USA [Updated]

April 26, 2023
jason wolfe
This is some text inside of a div block.

Choosing the Perfect Gift Isn’t Always Easy – So Here’s Some Inspiration from Our Top-Selling Digital Gift Cards

In theory, giving a gift card takes some of the pressure off – after all, it allows the lucky gift recipient to choose whatever they’d like most. But how do you know you’re giving them options they even want to choose between? How do you pick a gift card they’ll be excited to spend, not one that gets lost at the back of their purse or wallet and is never seen again?

Our vote? Start your search for the perfect gift with the top 10 most popular gift cards in the USA this year. With thousands of local and national brands in our digital gift card catalog (and counting), our team here at GiftYa knows a thing or two about finding the perfect present.

Our list of top gift cards has got something for everyone, including:

So let's get right into it!

1. DoorDash

Local, On-Demand Delivery or Pickup from Grocery Stores and Restaurants in Your Area

Text a DoorDash gift card

#1 Most Popular Gift Card in the USA 2 Years in a Row

Taking the number one spot on our list of top 10 gift cards in the USA today is DoorDash, a service that hardly needs an introduction. DoorDash has been connecting hungry users to local restaurants, grocery stores, and convenience stores since 2013. As of this writing, it’s the largest food delivery service in the country, so it’s no surprise that it’s one of the most popular gift card options as well.

With a gift card to DoorDash, your lucky gift recipient can order their favorite pizza or have Fluffy’s cat food delivered to their doorstep. It’s an excellent gift card choice for busy people everywhere.

Text a DoorDash gift card

2. Visa

Give Them a Gift Card They Can Use Like Cash

Text a Visa gift card

Up 4 Spots from #6 in 2022

Want to give the gift of cash without messing around with coins and bills? Sending a Visa gift card is the next best thing, which is why it’s on our list of the top 10 gift cards in the USA. When you give a Visa gift card, you’re really giving a non-reloadable, prepaid debit card that can be used anywhere Visa credit cards are accepted. Whether the person you’re gift-hunting for is a shoe-lover or a foodie, a traveler or a weekend warrior, they can pick out whatever it is they want most and use the balance of their Visa gift card toward their purchase.

Text a Visa gift card

3. Amazon

From Tech to Trinkets: Anything They Want to Get, They Can Get on Amazon

Text an Amazon gift card

Down 1 Spot From #2 in 2022

Quick: when you need to buy something, where’s the first place you look? If you’re like 74% of Americans, you start your product searches on Amazon. It’s no wonder – CEO and  entrepreneur (born in 1964) Jeffrey Bezos may be the reason that 2-Day shipping is such a widespread phenomenon these days. Since its humble beginnings as an online bookseller, Amazon has expanded into virtually every product market out there. 

What does that mean in terms of gift giving? An Amazon gift card is practically as good as cash since anything your gift recipient might want to buy, they can probably buy on Amazon. Plus, with features like Amazon Smile you can feel good about a portion of each purchase supporting a charity of your choice. 

Text an Amazon gift card

4. Target

Don’t Just Give Them a Gift Card, Give Them a Shopping Experience

Text a Target gift card

Up 3 Spots From #7 in 2022

Running to Target sounds simple – you just drive over, grab what you need, and get out – but does it ever really go that way? No, of course not. With homegoods, health and beauty products, and snacks scattered on end caps throughout the store, you never know when you’ll turn a corner in Target and find your new favorite thing.

Target is our top pick when it comes to gift cards for all of the home and apartment owners out there. After all, where else can you refresh your throw pillows, pick up the laundry essentials you need, and discover your new favorite flavor of trail mix all in one place? A Target gift card isn’t just money towards the home essentials your gift recipient needs, it’s a whole shopping experience.

So give them the gift of stopping to smell the roses this weekend when they run out to do errands – or at least, all of the new scented candles they have in stock for the season!

Text a Target gift card

5. Dunkin'

America Runs on Dunkin’, and USA Gift-Givers Run on Dunkin’ Gift Cards

Text a Dunkin' gift card

Down 2 Spots from #3 in 2022

Although Dunkin’ started out in Massachusetts in 1950, it has quickly expanded to include more than 11,000 locations all over the world. So whenever the person on your list is need of a pick-me-up, chances are a Dunkin’ location isn’t far away!

Whether it’s an old fashioned black cup of joe to give them a much-needed morning energy jolt or a sweet, sweet jelly-filled treat to help them power through that  afternoon energy slump, a Dunkin’ gift card can be used whichever of the brand’s food and beverage options they prefer.

That includes 50+ flavors of donut, premium coffee and cold brew, tea beverages, breakfast sandwiches, bagels, and other baked goods.

Text a Dunkin' gift card

6. UberEats

Delivering Your Favorite Foods from Down the Block or Across the Country

Text an UberEats gift card

Down 2 Spots from #4 in 2022

UberEats has been delivering your favorite local bites from down the block or all the way from downtown for almost a decade. Over the years, they’ve introduced a number of features that set them apart from the pack, like order sharing so that you can collaborate on the evening’s menu (and cover the tab) with your besties. 

More recently, UberEats has rolled out another exciting feature: nationwide shipping. Which means no matter how far you go, you can still order those hometown favorites that give you the warm fuzzies, whether it’s the pizza you used to eat after Little League or the apple pie your aunt always brought to Thanksgiving dinner.

UberEats’s new-ish nationwide shipping feature is why this gift card is our top pick for friends and fam who are far from home – whether it’s for school, work, or just the direction life has taken them. 

Text an UberEats gift card

7. GrubHub

Grab Your Favorite Grub – and Rest Assured That if Something Goes Sideways, Grubhub Has Got Your Back

Text a Grubhub gift card

Down 2 Spots from #5 in 2022

Different food delivery services bring different things to the table. Yes we mean that literally, but they also each offer something different that sets them apart from the competition. For Grubhub, that’s unmatched customer care.

The Grubhub guarantee means that you can enjoy your meal, worry-free. Not only will they price match if you find a better deal on your bites somewhere else, but they also guarantee on-time delivery and will reimburse a part of your purchase if your delivery isn’t there when you’re expecting it to be.

Text a Grubhub gift card

8. Chipotle

Let’s Guac About Upgrading Their Fast Food

Text a Chipotle gift card

New to Our Top Gift Cards in the USA List!

Sure, Chipotle technically falls into the category of fast food – from the time you reach the counter to the time you’ve got your meal in hand is only a few minutes – but they do things differently than a lot of fast food places out there. From sourcing ingredients locally to their commitment to sustainability to the fact that food from Chipotle looks like, well, real food – they’re a step above many other options out there.

Next time your lucky gift recipient goes to Chipotle, they won’t have to think twice about whether or not they want to pay extra for guacamole because you’ve got them covered. What could be better than that?

Text a Chipotle gift card

9. ULTA Beauty

Treat Them to Some New Self Care Products

Text an Ulta Beauty gift card

#9 on Our Top 10 Gift Cards in the USA 2 Years in a Row

ULTA Beauty is one of the biggest beauty brands in the country, and for good reason. They have made a name for themselves with awesome products, awesome sales, and awesome customer care. What’s not to love?

Treat the beauty guru or busy parent in your life to some much needed self care when you get them a gift card to ULTA Beauty. They can stock up on everything from skincare to the latest makeup drops, all in one place. 

Text an Ulta Beauty gift card

10. Uber

Help Them Get From Point A to Point B with Ease

Text an Uber gift card

Down 2 Spots from #8 in 2022

Gas prices may be coming back down, but they’re still nowhere near cheap. Whether your gift recipient is a regular driver or lives in an area where traveling by foot, bike, or bus is somewhat more practical, they’ll appreciate some funds for their next Uber ride.

An Uber gift card is our top pick for students and young professionals living in urban areas. Whether it helps them get to the grocery store or gets them home safe after a night out with friends, an Uber gift card is always appreciated.

Text an Uber gift card

Get to Know GiftYa

If this is your first time on the GiftYa blog (welcome!) or you need a quick refresher, allow us to introduce ourselves. GiftYa digital gift cards are an improved take on the traditional plastic gift card – use it like an eGift code from your phone, or activate it to a Visa, Mastercard, or Amex that you carry with you every day anyway. That way, you never have to worry about forgetting your gift card at home or keeping track of your balance in marker on the back.

Plus, sending a GiftYa is a snap. Choose from thousands of local and national brands on our website or app, customize your gift with a message and photo if you’d like, and send it off in a matter of seconds. You can even schedule a GiftYa in advance, so you won’t be caught in the awkward position of having forgotten to drop that birthday card in the mail on time 😬

We also love that GiftYa cuts down on the number of single-use plastic gift cards that end up in landfills every year. So next time you’re looking for the perfect gift for someone special, consider sending them a GiftYa.

Check out the full GiftYa e-gift card catalog or search for participating businesses near you>>

There you have it – the top 10 most popular gift cards in the USA.

Finding the perfect gift can be tough, whether it is a physical gift or a digital gift card. Hopefully this list of our top 10 best-selling popular gift cards in the USA has given you some inspiration.

And don’t forget that you can send a digital gift card to any of the brands on this list with a convenient GiftYa. Whatever it is you want to say, say it with a GiftYa. Click here to shop GiftYa's e-gift card catalog today!


Written by

Trae Bodge

Trae Bodge is the shopping expert here at GiftYa. Trae helps people find the best deals and ideas on popular new items to purchase.

Learn more

Related Articles

All Related Articles

Related Articles

All Related Articles
No items found.