Patrick Ledbetter & Adam Ludwig in 2010

January 22, 2019
jason wolfe

In 2010, we discovered that Patrick Ledbetter and Adam Ludwig started a company called Gift Real, in 2008.

They raised over $1M and had a gift credit business starting and patent filed.  A news article from December 2008 called Gift Real "Drinking 2.0," but we thought they were onto a concept and business that could be the next generation gift card.

buying something on a phone with a credit card

Sadly, they were 10 years ahead of their time and they went under.  

So, Tom and I partnered with Patrick and Adam, and worked to complete the patents under a company we eventually called GiftYa.

handshake deal being completed

At the time, I was still very focused on GiftCards.com and I thought the concept was too far ahead of its time, so I did not launch the product.

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